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The National Taiwan Normal University School of Art received an invitation from the College of Art and Design of the University of Applied Sciences and Arts Northwestern Switzerland. From October 17th to 25th, 105th, both schools organized Taipei-Basel Week together, which is Taipei Basel Design Exchange Exhibition. A school-level MOU and student exchange agreement were signed.

The focus of this exchange exhibition is about graphic design. The College of Art and Design University of Applied Sciences and Arts Northwestern Switzerland has asked the Dean Lin Jun Liang to co-curate the Taiwan Graphic Design Exhibition and sponsor our teachers to join the exhibition. The display include the works of a total of 34 teachers, students, alumni and well-known designers from Taiwan. More than 100 pieces of design works from Taiwan participated in the exhibition to show the spirit of contemporary graphic design in Taiwan, with a focus on posters, brand image, packaging, recording and book design.

At the same time, four workshops were held in one week. The workshop was held by a group of 40 postgraduate students from The Basel School of Design, Switzerland and teachers from NTNU. After the workshop, two international seminars and the MOU signing ceremony were held. 

The Basel School of Design and its students have influenced the international Graphic Design community since the 1960’s. Under the direction of Armin Hofmann and Emil Ruder courses for Graphic Design and Typography were developed. They were outstanding models for a modernist design education.

The two schools have similar characteristics in the fields of art and design. Through the practice of creation, theory and application, the two schools will develop their own characteristics, teachers and students can exchange ideas. Workshops and seminars will be held to achieve substantive goals. The MOU signing ceremony was done successfully. This is the first university in Switzerland that signed an exchange MOU with NTNU.